Networking Isn’t Always Perfect — But It Still Matters

Today I attended a donor recognition reception with my daughter, who recently earned a scholarship. It was a proud moment — one of those events where you dress up, smile for photos, and feel the weight of gratitude and possibility in the room.

As a creative professional, I also saw it as a chance to connect. I brought my business cards. I approached two people. I introduced myself. I offered my card, even though they weren’t looking for design services. I’ll be honest — I felt a little awkward.

My timing was off. The energy wasn’t quite right. I wasn’t sure if I was interrupting or intruding. I tried to reconnect with someone I’d met before, but the moment didn’t land. Still, I showed up. I tried. And that matters.

The Myth of the Perfect Connection

We often think networking is about perfect timing , the seamless introduction, the instant rapport, the follow-up that leads to a collaboration. But most of the time, it’s not like that. It’s messy. It’s uncertain. It’s full of micro-decisions: Should I say something now? Is this the right moment? Will this feel forced?

Networking isn’t just about results. It’s about presence. It’s about planting seeds, even when you’re not sure they’ll grow.

What My Actions Displayed

Even though the people I approached weren’t interested in my services, I still made a gesture. I showed up as a designer. I named my work. I offered a way to stay in touch. That’s visibility. That’s courage. That’s clarity.

It’s easy to hand out a card when someone asks for it. It’s harder to offer one when you know they might not need it — yet. But that’s the long game. That’s how relationships begin. Not always with a “yes,” but with a moment of recognition.

The Importance of Showing Up

Networking isn’t just about who you meet; it’s about how you show up. It’s about being willing to be seen, even when the timing isn’t perfect. It’s about practicing connection, even when the outcome is uncertain.

I didn’t walk away with a new client. But I walked away having practiced something important: presence, clarity, and the willingness to engage. That’s part of my creative process. That’s part of my brand.

How I’m Learning to Improve

I’ve been reflecting on how I can get better at networking, not just in theory, but in real moments like this one. Here’s what I’m working on:

• Reading the room: I’m learning to observe energy before I approach. Not every moment is the right one, and that’s okay.

• Leading with curiosity: Instead of offering my card immediately, I’m practicing asking questions first; for example; about their work, their interests, their connection to the event.

• Following up with intention: Even if the initial moment feels off, I can still follow up later with a note or message that feels thoughtful and low-pressure.

• Letting go of outcomes: I’m reminding myself that connection isn’t always immediate. Sometimes it’s about planting seeds, not harvesting results.

• Networking isn’t just about being seen, it’s about seeing others. This can take emotional clarity, timing, and practice.

Closing Thoughts

I’m proud of my daughter for earning her scholarship. I’m proud of myself for showing up as a creative, even when the timing felt off. I know networking isn’t just about opportunity. It’s about authenticity. It’s about being willing to connect, even when the outcome is uncertain.

Unfortunately, that is something I’ll keep practicing — one event, one conversation, one imperfect moment at a time.